Revolution of the Consumers

Dear Friends, Anyone who has ever brought a new product to market faces a crucial choice: do you tell the world about it with a rational story, or an emotional one? Do you use facts and logic to make your case, ...

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The following article was guest authored by me and appears in this week’s edition of Power Pulse (www.powerpulse.net). Hope you enjoy reading it! – Ran The “electrical” revolution that began in the 18th century with the storied escapades of Benjamin Franklin ...

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Dear Friends, Please excuse my inattentiveness for the past few weeks. My failure to post has not been for lack of things to share. In fact, it’s just the opposite. I have been so busy that I haven’t had the ...

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