With a Little Help from My Friends
Please excuse my inattentiveness for the past few weeks. My failure to post has not been for lack of things to share. In fact, it’s just the opposite. I have been so busy that I haven’t had the time to sit down and put my thoughts to paper. But, in light of yesterday’s events, I am finding the time to ‘stop and smell the roses’, so to speak.
My day started yesterday as it does most days, by surfing my favorite news sites to find out what’s trending in the world. No sooner did I log on to ‘AllThingsD’ (most of you will know that AllThingsD is part of Wall Street Journal’s Digital Network) and come across Arik Hasseldahl’s blog when it hit me:
Today is a day to take stock. Today is a day to step back and recognize the enormity of all things coming full circle. Today is the culmination of a 5 year dream.
Five years ago, when we were still debating whether to even call the company “Powermat,” I met with Arik Hasseldahl in a hotel room in New York City with the first generation of Powermat product (which bears little resemblance to today’s sleek, hi-tech, no bulk design). At the time, I outlined our vision for wireless power and for bringing Powermat to market. I explained to Arik how it worked; utilizing the same basic physics of the copper coil that Tesla experimented with so many years ago. Finally, I demonstrated our proprietary “tweaks” to the Tesla model which allowed us to control and monitor the power flow so that it was more efficient and effective than Tesla could ever have dreamed.
Bloomberg Business Week- Powermat Cuts the Cord
I also told Arik that our plan would necessitate finding the right partners.
Five years later – almost to the day – we launched our wireless charging line yesterday in New York City as Duracell Powermat. Part of the Procter & Gamble family. How’s that for hitting the partner lottery?! I say that for more than just the obvious reasons: that no company on Earth has more expertise in building a brand than P&G and that there is perhaps no brand in existence more trusted than Duracell. I say that because what is really at the core of our successful ‘marriage’ is a common set of values and a belief in the future of what a wireless world looks like.
As part of yesterday’s launch, we announced an initial list of partners that have signed on to our ‘Wireless Power Nation;’ a plan to enable public spaces with built-in charging locations so you can charge anywhere, anytime. The list included premiere partners like Madison Square Garden, Barclays Center, The 40/40 Club, The Garden State Plaza Mall, Delta Airlines, General Motors cars and so many more! The point is that I could hardly have known when I told Arik 5 years ago that we were in the market for a shidduch that we would be where we are now.
I like to tell people we got here by mistake. In fact, we got here with the help of our friends!